Thursday, February 12, 2015

How to provide customer services outshines competiors

Some days ago, we talked about how to build customer loyalty. In the last step, we all understand how importance customer services is.


Excellent customer service that makes your customer feel special, Service that makes him or her want to come back and do more business with your company and recommend your business to his or her friends.

So how can you provide an excellent customer service that will dazzle customers and competitors alike?
Let’s see some suggestions below:

1. Determine what makes what you offer special.
Study the competition.
Think about your competitors' customer service and the customer service you provide. What can you offer your customers that is "better" than the competition? There are sure to be aspects of your customer service that you can promote as special or unique.

2. Study the customer service ideas on your list and examine their feasibility.
Excellent customer service carries that same kind of guarantee; it's not a "sometimes" proposition. So only choose what you can definitely do one hundred percent of the time.

3. Practice customer services ideas.
Put customer services on your business cards and in your email signature.
Make it part of your greeting spiel when you answer the phone.
You need to make your customer service a prominent feature of every ad too, so people automatically associate it with your business. Remember when you're redesigning or creating ads never to describe your customer service as "new and improved"; this implies there was something wrong with your previous customer service.

While one of the big payoffs of your excellent customer service will be the great word-of-mouth advertising it generates, this takes time, and you need to help it along by getting the word out. Don't be shy! Solicit customer service testimonials from satisfied customers, that you can use in print ads, such as in newspapers, ezines, and on your website, if you have one, or can at least use as references for new potential customers.

4. Stay proactive and listen to your customers.
Listen to your customers and find out what kind of special customer service they want. You can do this formally, by creating a customer service feedback form, such as this Customer Service Survey, that you enclose with every promotion or post on your website, or informally, by asking them for their customer service ideas when they're in your company.
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1 comment:

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